2021 ZEBRA’S GLOBAL SHOPPER STUDY REVEALS RETAILER OPPORTUNITIES

To improve performance and enhance customer satisfaction, you need to understand your customers. Every year, Zebra commissions a global shopper survey to help retailers capture their performance edge through deeper insight into their shoppers.

COVID-19 has changed the retail landscape faster than anyone expected and consumer demands have followed suit. Volume 1 of Zebra’s Shopper study, shows that safety, speed, and convenience are among consumer’s top priorities, revealing an immediate need to increase technology investments for your retail operations to stay ahead of the game.

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Bar Code Direct Changes Name to Peak Technologies, LLC

Bar Code Direct is excited to announce that we are in the process of changing our name to Peak Technologies, LLC. 

Bar Code Direct joined the Peak Technologies portfolio one year ago, and over this time we have focused on leveraging the strengths and resources of Peak Technologies’ growing portfolio of companies to increase our solutions offering, geographic presence, and partner ecosystem to better serve our customers.  As we transition to the new Peak Technologies name, we will be updating our website to better reflect our collective end-to-end capabilities including an extensive portfolio of digital supply chain, mobility and retail solutions.